|
Authors: Elise James, Joanne Thirlaway and Ursula Woodhouse
Number of Pages: 297
Publication Date: 2007
ISBN13: 9780340945735
Cover: Paperback
This book provides comprehensive coverage of the core and most popular optional units of the BTEC National in Travel and Tourism Award, Certificate and Diploma. Published in full colour and written to cover the new 2007 specifications, BTEC National Travel and Tourism brings your studies to life with numerous illustrations, exercises, definition boxes, review questions and summaries. Each chapter contains practical activities that put theory into practice and generate data for use in assignments as well as sample case studies. Fifteen compulsory and optional units are covered in detail providing you with the knowledge you need to succeed in your BTEC National. A free supporting CD-ROM completes the package with learning outcomes and useful web links for the less widely studied options whilst a teacher's CD-ROM (Available separately) with a wealth of extra resources to complement the book is also available.
Covering the core units and most popular optional units of the 2007 specifications
Free student's CD-ROM includes useful web links and learning outcomes for all modules
Includes indepth case studies
Numerous additional activities help generate data for assigments
Table of Contents:
| Acknowledgements |
| Investigating travel and tourism |
| The business of travel and tourism |
| The UK as a destination |
| Customer service in travel and tourism |
| Marketing travel and tourism products and services |
| Preparing for employment in the travel and tourism industry |
| The European travel market |
| Long-haul travel destinations |
| Retail and business travel operations |
| Sustainable tourism development |
| Tour operations |
| Special interest tourism |
| Roles and responsibilities of holiday representatives |
| The appeal and importance of UK visitor attractions |
| Handling air passengers |
Sample Material:
04485 Chapter 1.pdf (938.18 Kb)
View a pre-publication sample chapter of BTEC National Travel and Tourism which highlights the changes made for the latest issue of the new specificaiton. (Please note that specification changes have been underlined and an 'Edexcel Change' box appears in the margin).
|